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Communication.....the bedrock of any relationship.   This is very true with the relationship between all members of the Tivoli User Group Community, including Tivoli executives.   Enjoy our featured articles from Tivoli Executives who share their thought on their products and area of interest with you.  

Go to: Previously Featured Executives


Featured Executive: Doug Brown, Vice President of Marketing, Service Management and Tivoli Software, IBM Software Group

Title: Sharing a Unique Vision of Service Management

As with many organizations, yours is probably beginning to implement an IT service management strategy - or, you're at least contemplating the benefits of streamlining and optimizing your IT environment to gain efficiencies.

At IBM, we've also done much thinking and reflection on the topic. We believe in an expansive view of service management - one that optimizes IT, but also brings together those operations with a company's business infrastructure and related priorities - in a single view of service delivery and performance. Our unique vision includes overseeing not only services from the data center and related applications and storage, but all services that flow out to the end user.

Redefining service management as a broader, end-to-end approach that automates key business processes across the company can help propel better service delivery, reduce operational costs and provide a superior customer experience.

Free ITSM events
To help our customers move toward this distinctive notion of IT service management, IBM Tivoli Marketing is hosting two key initiatives that I hope you'll attend.

First, we recently introduced a weekly event called IBM Service Management Jams. These live webcasts provide a forum each Tuesday for IBMers, Business Partners, customers and others to present their own experiences around planning and implementing service management strategies and solutions. Speaking to specific topics, we'll discover together what works and what doesn't. We'll discuss related challenges around the strategy and how challenges have been overcome. Afterward, there will be plenty of time for Q&A. We want this to be a venue where people can share information and ideas and gain value when implementing this broader vision of service management. If you attended our recent Pulse 2008 event, the premiere global Service Management conference, you may have heard from some of our many customers - more than 100 - that shared their IT service management experiences with several thousand fellow conference goers. Our goal is to keep that valuable exchange and momentum going in these weekly sessions.

Secondly, I want to mention the IBM Service Management World Tour, which will continue to make whistle stops throughout the US, Europe and Asia during the coming weeks. By attending a day-long event in a nearby city, visitors can choose three sessions on two overall themes: saving money and improving business value. Tracks focus on optimization, security, enterprise asset management, storage and related topics, such as the green data center - from a distributed and System z perspective. Attendees to the no-cost seminars will learn how using service management methods, IBM middleware and the Tivoli Service Management platform can help automate processes, optimize the use of server and storage devices and reduce energy consumption, while potentially lowering costs. In addition, you'll come away with tips for small actions you can take immediately to begin realizing savings and efficiencies.

Consider a couple of the many supportive comments we've received:

    "Great Exposure to the opportunities IBM provides for advanced monitoring of our enterprise systems and infrastructure."

    "Presenters were very good. Product Information was valuable. Customer/partner testimonials very beneficial."

    "As a customer I derived a lot of meaningful info and experiences form the z stream. Please keep it at future conferences."

If you’ve already attended or plan to check out the ISM World Tour or our Service Management Jams, we’re excited to welcome you. We’d also like to encourage you and your colleagues to consider presenting your IT service management experiences, challenges and successes at our second annual Pulse conference, slated for Feb. 8 –12, in Las Vegas, Nevada, where we plan to highlight even more customer sharing.

IBM Service Management

Extending the vision
When viewed from a unique, end-to-end vantage point that brings together the IT and business infrastructures, IBM Service Management offers a remarkable opportunity: a strategy that can take a company to new levels of efficiency and cost savings, while improving the customer experience. Please join us to learn more - and we'll look for you the Service Management World Tour, IBM Service Management Jams, and at Pulse 2009!

Sign up to receive notification and call in information for all Tuesday Service Management Jams. View Upcoming Schedule

Learn more about the IT Service Management World Tour

Learn more and register for Pulse 2009, the premiere Service Management event

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